Welcome to your

Villain Era

Photography by the Amazingly Talented Roxie

For Women Who are done dressing to disappear.

Curated fashion, personal styling, and designer guidance for becoming more of yourself.

Come as you are.

We'll figure out the clothes together.

THIS ISN'T JUST A BOUTIQUE.

IT'S YOUR FASHION HOUSE.

We find the clothes.
We help you style them.
We alter what isn't working.
We create what doesn't exist.

And when you're not sure where to start?

That's what I'm here for.

— Rachel

NEW IN THE HOUSE

PIECES WORTH

GETTING DRESSED FOR.

I don't curate clothes just because they're trending.

Every piece that enters the House has to earn its place. Whether that is through fit, proportion, detail, or simply the way it makes you stand a little more confidently, each piece has a purpose for entering the House.

This is what I'm loving currently.

RETAIL THERAPY, REIMAGINED

A woman smiling and wearing glasses, dressed in a light pink blazer over a white shirt, standing in a store with shelves displaying handbags, shoes, and jewelry, and a framed portrait of a woman wearing pearl jewelry behind her.

Personal styling for women ready to stop guessing.

Whether you’re entering a new season, rebuilding your wardrobe, preparing for a milestone, or simply looking for clarity, our styling experiences are designed to help you feel confident every time you get dressed.

Because getting dressed should feel like an act of self-expression—not stress.

LEARN To SEW INSIDE THE HOUSE

Clothing store display with two cream-colored jackets on mannequins, a black dress in the background, and a pink ruffled garment to the right. There are also sketches or patterns on paper on a table in the foreground.

Fashion should not be gatekept.

Explore sewing, design, upcycling, styling, and creative workshops taught from the perspective of a working designer.

Whether you’re learning your first stitch or creating garments inspired by your Pinterest board, there’s a seat for you at the table.

A hand-drawn sketch of a mannequin or fashion figure, with a detailed top, skirt, and high heels, seen from the front.
Dress form labeled "Collapsible Shoulder" in a sewing or fashion design workspace, with framed artwork and sewing supplies in the background.
A dress form mannequin with a cream-colored skirt, surrounded by other fabric-covered mannequins and dresses in neutral tones.

THE House IS OPENING

Collage of three young women posing against a white, horizontal-slatted background, with the text 'Haus Girls Roll Call' and a key graphic.
Four women posing outdoors against a white metal wall, dressed in denim outfits, with different hairstyles and jewelry.

What happens when a fashion world builder decides to create a Fash-Pop group?

Honestly?

We're finding out.

Welcome to a fashion reality series documenting ambition, creativity, confidence, community, a dash of drama, and a ton of laughter.

Follow the auditions, challenges, friendships, transformations, and unforgettable moments that happen when a group of women step into the spotlight.

This isn’t just a cast.

It’s the beginning of something bigger.

The Atelier

INSIDE THE HOUSE

Your vision. Rachel’s designer eye. One unforgettable piece. Explore a custom made piece by Rachel Marie Hurst.

Group of seven women standing in front of a garage door, dressed in colorful, fashionable dresses and accessories.

Photo by the amazing and brilliant Katie. Check her out here: https://www.katiepucphotography.com

For the woman who wants something made just for her, House of Bolden offers custom design experiences with Rachel Marie Hurst.

Your custom journey begins with a complimentary in-person consultation inside the House. This is a chance to meet Rachel, talk through your vision, understand the process, ask questions, and feel confident about the next step before investing in a custom piece.

Custom work is personal. You deserve to feel seen, heard, and at ease before we begin.

Display of women's clothing and accessories in a boutique, featuring mannequins dressed in pastel dresses and wide-brimmed hats, with items on hangers and a small table with shoes and bags.

READY TO STEP INSIDE?

Shop the fashion.

Discover your style.

Meet the girls.

Become the boldest version of yourself.

Follow the House of bolden on Instagram

Style, process, and becoming — in real time.